Search has changed. Again. Renters are talking to AI. Asking it to be a therapist, party planner and most recently, a leasing agent. With generative AI powering more search results, your property’s online presence needs more than keywords and reviews. If you’re not optimizing for how AI thinks, you’re already falling behind. Luckily, there are industry AI experts ready to help you get up to speed.

Learn what Generative Engine Optimization (GEO) is, how to optimize your website for large language models (LLMs), and see a real-world example of how Pillar Properties used our AI auditing tool to make their website more LLM-friendly.