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Across the country, a quiet but significant shift is reshaping how multifamily communities advertise rent. States like Colorado, Connecticut, Massachusetts, Minnesota, Virginia, and Nevada have passed “rent transparency” or “total…
Artificial intelligence is no longer a buzzword in the multifamily industry. It’s here, reshaping leasing, operations, and resident engagement. But while adoption is rising, many teams are still struggling with…
The Prime Company turned to Nurture Boss to solve the challenge of AI competing with leasing teams. For the Prime Company, Nurture Boss’s Follow-Up Aware capability ensures that leasing agents…
Texas Senate Bill 140 (SB 140) has become one of the most confusing new laws in multifamily marketing. Framed as a consumer protection measure, SB 140 creates a set of…
