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How close are your marketing and ops teams? Connected at the hip, going out to happy hours together, a polite nod when passing in the hallway, mortal enemies?! Marketing &…

We are starting to see a term more and more in multifamily. "Renewal Leads". But what are renewal leads and why are we using this new term to describe them?…

The lead to lease lifecycle is being automated more and more in 2023 within multifamily and apartment marketing. The top concern I am hearing is where do we draw the…