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The lead to lease lifecycle is being automated more and more in 2023 within multifamily and apartment marketing. The top concern I am hearing is where do we draw the…

This article is meant to describe where we could be in multifamily marketing and how we view the lead to lease lifecycle. We have the technology to do it, but…

In the last four apartment marketing posts (Part 1, Part 2, Part 3, and Part 4) we talked about marketing’s role in MFH rolling deeper into operations, what the first things…