Follow-Up Aware

Gone are the days of overwhelming prospective residents with mixed messages from humans and AI. Follow-Up Aware lets leasing teams pause AI-driven nurturing workflows, giving them first-touch opportunities. AI then supports after hours and weekends, ensuring consistent engagement that leads to more tours, applications, and leases.

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Put People First
Not Robots

Leasing success depends on relationships, and no AI can replace your team’s personal touch. The problem with other platforms is that some don’t let you choose when and how AI engages leads. That leaves you stuck with rigid, automated follow-ups that may interfere with your team’s leasing process and hinder the prospect experience.

With Nurture Boss’s Follow-Up Aware, you can:

  • Pause or resume AI nurturing workflows at any time
  • Adjust follow-up timing to match your team’s strategy
  • Customize frequency so AI never overwhelms your prospects
  • Give your onsite team first touch opportunities, then let AI supplement after hours and on weekends
AI leasing, virtual leasing assistant, ai multifamily
AI leasing, virtual leasing assistant, ai multifamily

Control Without
Compromise

Unlike competitors, Nurture Boss gives you true control. Follow-Up Aware ensures AI works with your leasing team, not against them. That means AI is always aligned with your team’s approach, never replacing the trust they build with prospects.

With Nurture Boss’s Follow-Up Aware, your team is:

  • Empowered to decide when and how AI supports their efforts
  • Free to deliver first-touch interactions personally
  • Supported by AI that seamlessly continues nurturing outside office hours
  • Able to customize the balance of human vs. automated follow-up, property by property

Flexibility that
Fits Your Team

Every community has a unique leasing strategy. Some prefer onsite teams to handle every initial conversation. Others want AI to step in quickly. With Follow-Up Aware, you don’t have to choose. Instead, you can design the perfect balance of human and AI engagement.

With Nurture Boss’s Follow-Up Aware, you will:

  • Customize nurturing settings by lead type, timing, or channel
  • Ensure AI follows your team’s lead, not the other way around
  • Prevent AI from interfering with live conversations and personal follow-up
  • Maintain consistency and clarity across every prospect’s journey
AI leasing, virtual leasing assistant, ai multifamily

What Can Nurture Boss
Do For You?

Learn more about how Nurture Boss can bring AI and Automation to your property to increase occupancy, maintain occupancy, increase renewals, and boost short staffed or centralized leasing teams!

Why Nurture Boss?

Custom Branding

Nurture Boss ensures your Virtual Leasing Assistant aligns with your property’s look, feel, and tone so every interaction feels on-brand and professional.

Mobile First

Your prospects are on their phones a lot. That’s why Nurture Boss is built with a mobile-first approach, ensuring every interaction is fast and optimized for today’s on-the-go renter.

Customer Service

Customer service isn’t an afterthought — it’s a core part of your success. We believe your dedicated Client Success Manager is an extension of your team to optimize performance.

Automated Communication

It’s unrealistic to expect onsite teams to send tailored messages to hundreds of prospects manually. Our automation delivers personalized, timely communications at scale.

Timed Communication

Reaching prospects at the right moment can make all the difference. Nurture Boss uses data-driven automation to deliver perfectly timed messages.

The Right Message

What you say is important, but how you say it shapes the entire experience. With us, every message is thoughtfully crafted to reflect your brand voice and leave a lasting impression.

Text Messaging

Generic messages get ignored — personalized texts through Nurture Boss get results. With a 98% open rate, text messaging ensures your message is actually seen.

Reporting

Get clear, actionable reporting about your success. From lead engagement to conversion rates, your dedicated Client Success Manager reviews the data with you regularly.

“Nurture Boss has been an exceptional vendor partner! Not only do they provided a top-tier level of custom service, but they have also been instrumental in our lead management process and delivering conversions. They act as an extension of our team and are always willing to go the extra mile. A special thank you to Jacob Carter, Jessica Biskind, and Marissa Moeller for all your support!”

Ariana BourqueDirector of Marketing
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